Audience research

When we choose our film genre of crime thriller we knew we had to carry out audience research so we could see what type of viewers would watch our film opening. We did this by carrying out a mini questionnaire that served 20 people. This included a series of straight forward questions like “Are you male or female?” From our questionnaire we found out that most people who watch thrillers like crime as their best then psychological. This piece of information helped us as we knew what type of thrillers, viewers mostly preferred. Also we found out that people watch a film on average every week and the best location they preferred was a busy area and then a grave yard. This was good as some of our thriller takes place in a grave yard. Looking at the research from the questionnaire we can see that viewers will like our film opening in terms of the genre and the location. Our target audience will be from 15-25 as these are the people who like to watch crime thrillers.

Furthermore we then used a different type of research method which was an interview. We interviewed 15 different people within a range of ages who where male and female. We found out that male people like crime thrillers the most as they find it interesting and women like psychological better. Our results were very similar to what we found out in our questionnaire. When we asked the question about, where you would like the location to be they said a grave yard as it is scarier and sets mood. From our research of questionnaires and interviews we can see that the audience we are aiming our film to is correct.